Congratulations to the 2017 LoveShack Vacations Agent of the Year!

By Dezaree Stack on April 10, 2018


We are so incredibly proud to announce our LoveShack Vacations Agent of the Year, Erika Lafata! Erika was not only named the top-producing LoveShack Vacations agent for 2017, but she also earned the Rookie of the Year award from LoveShack Vacations’ parent company, KHM Travel Group.

Erika joined LoveShack Vacations as a romance travel specialist in May 2017, with five years of previous travel agent experience. She had already spent more than two decades building a successful career in radio and television doing advertising sales and promotions, but she was ready to dedicate more time to her family and her other ambitions.

As a romance travel expert, Erika now specializes in planning destination weddings, honeymoons and other couples’ trips, making her a perfect fit for our LoveShack Vacations program. Throughout her career, Erika developed two habits that she says have been vital to her success.

The first is her commitment to getting to know her clients. Erika asks detailed questions while consulting with her potential clients, and then clearly explains her process before planning the perfect getaway.

Her second key to success is keeping her clients engaged, from the time she firsts meets a prospective traveler to the moment they arrive home from their trip. Consistency with communication is key, so she looks for ways to keep up the clients’ enthusiasm about upcoming journey and thoroughly prepares them for their destination.

Erika’s favorite part of managing her LoveShack Vacations business is the fulfilment she gets from earning clients’ repeat business and referrals.

“When clients come back to me to book trip #2, this means I really did my job the first time and they believe in my value,” she says.

Erika is clearly valued by her clients, as indicated by her sales from the past year. In 2018, Erika plans to continue to show her value by reminding her clients that it’s important to take time to reconnect as a couple or a family.

Congratulations to Erika on your many achievements! We are honored to have you a part of the LoveShack Vacations team.

We can’t wait to see what 2018 has in store for Erika and all our LoveShack agents!